Journal Publications

S. No.	Title of the Paper/Book/ Patent	Journal /Conference Proceeding/Case Study/Book/Patent	Year of Publication	Journal Category	Author/Authors affiliated to SGBS	Published/To be Published	DoI
1	Can issuers contribute to infrastructure development through municipal bonds in India? Evaluation of factors using AHP approach	Afro-Asian J. Finance and Accounting	2025	Scopus	Dr.Shikha Singh	Published	https://doi.org/10.1504/AAJFA.2025.143508
2	Exploring the Factors for Sustainable Organisation via Employee-Employer Relationship	International Journal of Public Sector Performance Management	2025	Scopus	Dr.Narendra Singh Choudhary	In Press	10.1504/IJPSPM.2024.10054404
3	Exploring teacher's perception towards sustainability in Indian higher educational institutions.	World Review of Entrepreneurship, Management and Sustainable Development,	2024	Scopus	Dr.Narendra Singh Choudhary	Published	https://doi.org/10.1504/WREMSD.2024.139375 (WREMSD).
4	Optimizing Marketing Strategy: A Video Analysis Approach	Marketing Intelligence & Planning, Emerald Publications	2024	Scopus,ABDC-A	Dr. Divya Mittal	Published	https://doi.org/10.1108/MIP-12-2023-0655
5	Cashier-free Checkout System: To Improve In-store Shopping Experience	International Journal of retail and distribution management (ABCD-A)	2024	Scopus,ABDC-A	Dr. Divya Mittal	Published	https://doi.org/10.1108/IJRDM-09-2023-0539
6	Customer Sentiments on Neobanking	International Journal of Electronic Marketing and Retailing, Inderscience	2024	Scopus,ABDC-C	Dr. Divya Mittal	In Press
7	Using WhatsApp for Business Applications	International Journal of Business and Information Systems, Inderscience	2024	Scopus,ABDC-C	Dr. Divya Mittal	In Press
8	Leisure time Posts on WhatsApp Status Drive Travel and Tourism Consumption	Journal of Hospitality and Tourism Insights, Emerald Publications	2024	Scopus,ABDC-C	Dr. Divya Mittal	Published	https://doi.org/10.1108/JHTI-12-2022-0587
9	Exploring the Adoption Patterns of Matrimonial Apps: An Analysis of User Gratifications	Journal of Retailing and Consumer Services	2024	Elsevier (ABDC – A Category Journal)	Debarun C, Jain R. K	Published	ISSN online 1873-1384
10	Family firms and capital structure: A systematic review	The IUP Journal of Accounting Research & Audit Practices	2024	ABDC – C category Journal	Alphy & Ranajee	Published
11	What Drives Consumers to Adopt Mobile Payment Apps in the Post-COVID-19 Scenario: The Role of Openness to Change and User Involvement	Journal of Global Information Management (JGIM), 31(1), 1-24	2023	IGI Global (ABDC – A Category Journal)	Chakraborty, D., Mehta, P., Dash, G., Khan, N., Jain, R. K., & Biswas, D.	Published	ISSN Online1533-7995
12	Two decades of brand hate research: a review and research agenda	Marketing Intelligence & Planning, 41(6), 763-789	2023	Emerald Group Publishing (ABDC- A Category Journal)	Kumar, R., Jebarajakirthy, C., Maseeh, H. I., Dhanda, K., Saha, R., & Dahiya, R	Published	ISSN Online 1758-8049
13	A systematic literature review on network marketing: What do we know and where should we be heading	Industrial Marketing Management, 113, 180-201	2023	Elsevier (ABDC - A* Category Journal)	Chopra, I. P., Jebarajakirthy, C., Acharyya, M., Saha, R., Maseeh, H. I., & Nahar, S.	Published	ISSN Online 1873-2062
14	Place Branding: A Systematic Literature Review and Future Research Agenda	Journal of Travel Research	2023	Sage Publications (ABDC - A* Category Journal)	Swain, S., Jebarajakirthy, C., Sharma, B. K., Maseeh, H. I., Agrawal, A., Shah, J., & Saha, R.	Published	ISSN Online 1552-6763
15	Association Between Financial Efficiency and Credit Risk of SMEs—A Study Using DEA and Altman Z-score	FIIB Business Review	2023	Sage Publications (ABDC – C Category Journal)	Bagade, S., Chitta, S. S., Jain, R. K., Padmavathi, V., & Prasad, K. D. V.	Published	ISSN Offline 23197145
16	Discovering the Competitive Edge: An Investigation into the Relationship between Social Engagement and ROI on Employer Branding in Indian Retail Organizations using Grounded Theory	Tuijin Jishu/Journal of Propulsion Technology, 44(4), 529-540	2023	Scopus indexed (Q3)	Naik, K. R., Iyengar, S. R., Jain, R., Bhojwani, R., & Gupta, D.	Published
17	Unveiling the Impact of Candidate NPS, Employee Referral Rate, and Offer Acceptance Rate on Employer Branding in Talent Acquisition: A Thematic Analysis within the Context of Indian Retail Organizations	Tuijin Jishu/Journal of Propulsion Technology, 44(4), 516-528	2023	Scopus indexed (Q3)	Naik, K. R., Jain, R., Iyengar, S. R., Bhojwani, R., & Gupta, D.	Published
18	Cultural Nuances and Academic Outcomes in Educational Psychology: A Comparative Analysis of Japan and India Using Hofstede's Dimensions and Thematic Analysis	Journal for ReAttach Therapy and Developmental Diversities, 6(9s2), 1039-1048	2023	Scopus indexed (Q4)	Naik, K. R., Iyengar, S. R., & Jain, R. K. (2023).	Published	https://jrtdd.com
19	From Silence to Turmoil: Analysing the Effects of Organizational Silence and the Dearth of Leadership Pipeline on Sustainable Practices and Governance in the Indian Service Sector	Empirical Economics Letters, 22(Special Issue 4)	2023	ABDC - C Category Journal	Naik, K. R., Iyengar, S. R., & Jain, R. K.	Published	https://doi.org/10.5281/zenodo.8432670
20	Exploring the Impact of Digital Marketing on Higher Education Institutes (HEIs) in Mumbai	European Economic Letters, 13(3)	2023	ABDC - C Category Journal	Naik, K. R., Jain, A., & Shankar, M. G.	Published	http://eelet.org.uk
21	Exploring the Role of Organization Bricolage and Leadership Models in Enhancing Organizational Competitiveness: A Thematic and Content Analysis	European Economic Letters, 13(3)	2023	ABDC - C Category Journal	Naik, K. R., Jain, R. K., & Iyengar, S. R.	Published	http://eelet.org.uk
22	Employees’ Engagement in Super Markets in Maharashtra Cities	European Economic Letters, 13(3)	2023	ABDC - C Category Journal	Patil, P. K., Iyengar, S. R., & Naik, K. R.	Published	http://eelet.org.uk
23	An Exploratory Study on Measuring the Potential of Mid-Career Education (ODL Modules) in Career Enhancement	European Economic Letters, 13(1)	2023	ABDC - C Category Journal	Naik, K. R., Iyengar, S. R., Bhojwani, R., & Gupta, D.	Published	http://eelet.org.uk
24	Enhancing Agile Team Dynamics and Decision-Making through Inclusive Communication: An Analysis of Communication Strategies in Diverse Teams, With Emphasis on Strategic HR	European Economic Letters, 13(3)	2023	ABDC - C Category Journal	Naik, K. R., Jain, R. K., & Iyengar, S. R.	Published	http://eelet.org.uk
25	Exploring the Impact of Digital Marketing on Higher Education Institutes (HEIs) in Mumbai	European Economic Letters, 13(3)	2023	ABDC - C Category Journal	Naik, K. R., Jain, A., & Shankar, M. G.	Published	http://eelet.org.uk
26	Value relevance of financial reports and macroeconomic factors in defining stock price: evidence from Indian stock markets	International Journal of Business Innovation and Research, 29(3), 406-416	2022	Scopus indexed (Q3)	Jain, R. K., & Rao, K. V.	Published